Top 8 Buzzboard Alternatives for SMB Leads

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Buzzboard has an SMB data API that can give you deep intelligence into target SMB accounts. It’s a great way to reach new customers for businesses that cater to small businesses. However, Buzzboard falls short in some aspects when it comes to diving deeper into prospect profiles and uncovering local signals. If you’re looking for an alternative to Buzzboard, this is the right place. We’ve found these tools to be closest to what Buzzboard does for fetching SMB leads.

Why Switch from Buzzboard?

Like I said, Buzzboard’s API is great for getting SMB contacts and leads but there are some things it may lack:

  • No online presence signals: Doesn’t cover in-depth data points into the online profiles of SMB businesses – their social media presence, their Google business profile presence, reviews, and much more. Contacts may help you start a conversation but what eventually helps you win a deal?
  • No website & SEO audits: This is especially critical if you are an agency selling to SMB clients. How well optimized is their website, what is their SEO health like – these are all questions that can help you better qualify prospects, which Buzzboard doesn’t necessarily answer.
  • Enterprise-focused: This isn’t necessarily a con, but it may mean the data and analysis Buzzboard offers may not be useful to agencies or mid-tier businesses selling to SMBs. Especially at the price point it comes. Plus implementation effort may be another factor when it comes to adding in the Buzzboard API.

How to choose the best Buzzboard alternative?

Honestly, this is going to be a very personal consideration for you. Depending on what business you’re in, you may be looking for a Buzzboard alternative for different reasons. But there are certain basic features that you should expect in all the tools you might consider plus some added points that can help a platform stand out. I’ve listed them all here:

Advanced Filters

Look for platforms that offer granular filtering options including industry, location, company size, revenue, and digital presence metrics. The more specific you can get with your search criteria, the better qualified your leads will be.

For example, ProspectUp helps you filter businesses with review ratings, Google business profile presence, website hosting tools, and much more.

List Management

Your chosen platform should make it easy to create, organize, and manage prospect lists. Features like list sharing, tagging, and export capabilities are essential for maintaining an efficient workflow.

Online Presence Signals

The tool should provide insights into a prospect's online footprint, including their social media activity, content strategy, and digital marketing efforts. This information is crucial for understanding potential opportunities and pain points.

Website & SEO Audits

Look for platforms that can analyze prospects' websites and SEO performance. This feature helps you identify gaps in their digital strategy and positions you to offer valuable solutions.

Expansive Database

The platform should have a comprehensive and regularly updated database. Check not just the size but also the quality and relevance of the data for your target market.

Integrations

Your prospecting tool should integrate seamlessly with your existing tech stack, particularly your CRM and email platforms. This ensures smooth data flow and eliminates manual data entry.

ProspectUp

Best suited for: SMB leads, local business leads

What ProspectUp Does

ProspectUp.ai is an advanced lead generation and prospecting platform designed specifically for agencies and businesses selling to SMBs. It combines data-driven insights with AI-powered features to help you identify, analyze, and connect with high-potential business leads.

Key Features

🏆Advanced Lead Filtering: Find precisely matched prospects using comprehensive filters across industry, location, advertising spend, and other key metrics, ensuring every lead matches your ideal customer profile.

🏆Business Intelligence Analytics: Access detailed insights into prospects' digital presence, including their SEO performance metrics and overall online strategy effectiveness.

🏆AI-Powered Pitch Generation: Transform prospect data into personalized outreach messages using AI technology that crafts compelling, context-aware pitches tailored to each potential client.

🏆Strategic Gap Analysis: Automatically identify weaknesses and opportunities in prospects' current digital strategies, providing clear entry points for your sales conversations.

🏆Comprehensive Business Data: Get access to rich, actionable data about potential clients, enabling highly targeted prospecting and informed outreach strategies.

🏆Get premium customer support access with dedicated personnel to handle your major accounts and deals

Benefits of using ProspectUp

ProspectUp.ai transforms your lead generation process from time-consuming guesswork into a strategic, data-driven operation. Here's what you get:

Precision Targeting

Stop wasting time on mismatched leads. ProspectUp's advanced filtering system ensures you're only connecting with businesses that truly match your ideal customer profile, significantly improving conversion rates and reducing time spent on unqualified prospects.

Data-Driven Decision Making

Access comprehensive insights about each prospect's digital presence and marketing investments. This intelligence helps you understand their needs before your first conversation, enabling more informed and strategic outreach.

Automated Pitch Personalization

Save hours of writing time with AI-generated pitches that don't sound generic. The platform analyzes prospect data to create customized outreach messages that speak directly to each business's specific needs and challenges.

Strategic Opportunity Identification

The gap analysis feature automatically spots weaknesses in prospects' current strategies, giving you clear talking points and opportunities to demonstrate your value proposition.

All-in-One Prospecting Solution

Eliminate the need for multiple tools and subscriptions. ProspectUp.ai combines lead generation, analysis, and outreach capabilities in one unified platform, streamlining your entire prospecting workflow.

How to get started with ProspectUp

Sign up for a demo and get started with your preferred plan (starts at $299 per month). The product is quite intuitive and there’s no setup time needed. Once your account is ready, you can start mining SMB leads within seconds.

Openmart

Best suited for: AI-powered SMB lead search

What Openmart Does

OpenMart is a specialized lead generation platform that combines AI-powered search capabilities with location-based intelligence to help businesses find and qualify potential customers. It focuses on delivering precise lead information through map-based search and CRM integration.

Source: Openmart

Key Features

🏆AI-Powered Lead Discovery: Define your ideal customer using specific criteria like revenue and location, letting the AI find matches that align with your business requirements.

🏆Geographic Sales Intelligence: Access a dedicated maps search engine built specifically for sales professionals, enabling location-based lead targeting and territory management.

🏆CRM Integration and Deduplication: Seamlessly connect with your existing CRM system to prevent duplicate leads and maintain clean, actionable data.

🏆Enhanced Lead Enrichment: Customize your lead profiles with additional data points and insights to build more comprehensive prospect profiles.

Benefits of Openmart

  • Stop guessing which leads are worth pursuing. OpenMart's AI technology pre-qualifies prospects based on your specific criteria, ensuring you focus only on the most promising opportunities.
  • The specialized maps search engine transforms how you approach territory-based sales, making it easier to identify and target leads in specific geographic areas. This is particularly valuable for businesses with regional focus or those planning expansion into new territories.
  • With built-in CRM integration and deduplication features, OpenMart ensures your sales team works with accurate, up-to-date lead information. No more wasting time on leads you've already contacted or pursuing outdated information.
  • The custom enrichment feature allows you to tailor lead profiles to your specific needs, giving you deeper insights into potential customers and enabling more informed sales approaches.

Pricing

Starts at $999 per month

Pros

✅Specialized maps-based search functionality

✅Strong focus on data accuracy through CRM deduplication

Cons

❌Pricing is very high for the features offered

❌Deeper insights such as gap analysis and local presence signals are missing

Limeleads

Best suited for: US-based B2B lead generation

What Limeleads Does

LimeLeads is a B2B lead generation platform specializing in providing highly accurate, verified US business contact data. It stands out for its commitment to data quality through real-time verification and frequent updates, making it particularly valuable for businesses requiring reliable contact information. 

Source: Limeleads

Key Features 

🏆Real-Time Verification Technology: Every contact is verified in real-time against multiple sources, ensuring 99% email accuracy and up-to-date phone numbers.

🏆Comprehensive Contact Information: Access both direct dial and mobile numbers alongside verified email addresses, providing multiple channels for reaching prospects.

🏆Advanced Filtering System: Build customized lead lists using precise criteria including location and company size, specifically focused on US-based businesses.

🏆Weekly Data Updates: Database refreshed every 7 days to maintain accuracy and remove outdated information.

🏆Multi-Level Verification: Utilizes a combination of third-party services, APIs, and human verification processes to ensure data reliability.

Benefits of Limeleads

  • LimeLeads' 99% email accuracy rate and verified phone numbers ensure your sales team connects with the right people, every time.
  • Weekly database updates mean you're always working with current information. This regular refresh cycle helps maintain high connection rates and prevents wasted outreach efforts on outdated contacts.
  • Only pay for data that's been verified, eliminating the common industry problem of paying for unusable contacts. This transparent pricing approach ensures you get value for every dollar spent.
  • Access multiple contact methods for each lead, including direct dials and mobile numbers, allowing for multi-channel outreach strategies that improve connection rates.
  • Specialized focus on US-based businesses provides deeper, more reliable data for companies targeting the American market, with advanced filtering capabilities for precise targeting.

Pricing

Starts at $99 per month 

Pros

✅Exceptional data accuracy with 99% email verification

✅Pay-for-verified model ensures value

Cons

❌Pricing is high for the limited data points provided

❌Focused solely on contact data rather than broader local business intelligence

Apollo

Best suited for: Enterprise and mid-market lead generation

What Apollo Does

Apollo is a comprehensive revenue intelligence and engagement platform that combines a vast B2B database with advanced prospecting, scoring, and outreach automation capabilities. It's designed for enterprise and mid-market sales teams seeking to streamline their entire sales development process. Unlike buzz board, Apollo doesn’t specialize in SMB data.

Source: SmartReach

Key Features

🏆Extensive B2B Database: Access to 275M+ contacts with 65+ filtering options for precise targeting, supported by a Chrome extension for instant data access across various platforms.

🏆AI-Powered Lead Intelligence: Combines lead scoring algorithms with intent signals from Bombora to identify and prioritize high-potential prospects based on their buying behavior.

🏆Website Visitor Intelligence: Unmask anonymous website visitors and convert them into actionable leads, enabling proactive outreach to engaged prospects.

🏆Multi-Channel Engagement: Execute coordinated outreach campaigns across email, phone, LinkedIn, and other channels through an intuitive automation builder.

🏆Cross-Platform Integration: Seamlessly integrate with major platforms including LinkedIn, HubSpot, Salesforce, and Gmail through their Chrome extension.

Benefits of Apollo

  • Access detailed information about prospects and their companies directly within your workflow. The Chrome extension puts this data at your fingertips whether you're browsing LinkedIn, working in your CRM, or visiting company websites.
  • Stop guessing which leads to pursue first. Apollo's AI-powered scoring system, combined with intent signals from Bombora, helps you identify and focus on prospects most likely to convert.
  • Scale your outreach efforts through automated sequences that combine multiple touchpoints across different channels. The drag-and-drop workflow builder makes it easy to create sophisticated engagement campaigns.
  • Turn anonymous website visitors into opportunities with visitor tracking capabilities. This allows for timely follow-up with prospects already showing interest in your solution.
  • The platform integrates seamlessly with your existing tech stack, making it easy to incorporate Apollo's capabilities into your current sales processes without disrupting workflows.

Pricing

Has a free plan with limited email and phone credits. Starts at $49

Pros

✅Massive B2B database with extensive filtering options

✅Powerful Chrome extension for cross-platform prospecting

Cons

❌Primarily designed for enterprise/mid-market B2B accounts

❌Limited insights for local business and SMB prospecting

❌Lacks detailed SEO and online presence analysis

Cognism

Best suited for: AI-based lead search

What Cognism Does

Cognism is an AI-powered B2B sales intelligence platform that combines intent data with verified contact information to help sales teams identify, understand, and connect with in-market buyers. It focuses on delivering actionable intelligence alongside premium contact data for enterprise and mid-market sales operations.

Source: Cognism

Key Features

🏆AI-Powered Search: Utilize natural language processing for faster prospecting, with voice or text input options that reduce list-building time by 74%.

🏆Buyer Intent Intelligence: Combine firmographic and technographic data with intent signals to identify and prioritize accounts actively showing buying behavior.

🏆Premium Contact Verification: Access multiple verified contact points per account, with special emphasis on phone-verified mobile numbers for improved connection rates.

🏆Seamless CRM Integration: Two-click integration pushes verified account and contact details directly into your CRM or sales engagement platforms.

🏆AI-Driven Workflows: Automate manual prospecting tasks through intelligent workflows that streamline the entire prospecting process.

Benefits of Cognism

  • Know exactly when prospects are ready to buy by combining multiple data signals. This intelligence helps you reach out at the perfect moment when buyers are most receptive to your message.
  • Cut prospecting time significantly with AI-powered search capabilities. Simply speak or type your requirements, and let the system do the heavy lifting of finding matching prospects.
  • Reach decision-makers directly through verified mobile numbers, significantly improving connection rates compared to traditional contact methods.
  • Eliminate manual data entry with two-click integration into your existing tools. This seamless connection ensures your team always works with the latest, verified contact information.
  • Combine multiple data points including firmographics, technographics, and intent signals to create a comprehensive view of your potential buyers and their needs.

Pricing

Offers a custom package. Has a free trial of 25 B2B leads.

Pros

✅Boasts of phone-verified leads

✅Advanced AI search capabilities for faster prospecting

Cons

❌Limited insights for local business and SMB targeting

❌Too expensive for SMB leads

Zoominfo

Best suited for: Enterprise and mid-market leads

What Zoominfo Does

ZoomInfo is a premium B2B intelligence platform that provides comprehensive company and contact data, organizational insights, and real-time alerts for enterprise sales teams. It stands out for its extensive database enriched by professional research teams and its ability to map organizational hierarchies.

Source: GetApp

Key Features

🏆Comprehensive Contact Intelligence: Access verified direct dials, email addresses, and detailed professional profiles including job responsibilities, work history, and social media presence.

🏆Organizational Mapping: Get visibility into department org charts and decision-maker hierarchies, complete with direct contact information and company initiative insights.

🏆Advanced B2B Search Engine: Navigate through 300+ company attributes to create highly targeted prospect lists, with additional filtering through CRM, marketing automation, and engagement data.

🏆Real-Time Alerts: Receive notifications about buyer job changes, company updates, and other significant events that could impact sales opportunities.

🏆Research Team Insights: Benefit from curated intelligence about company initiatives and opportunities gathered by ZoomInfo's dedicated research team.

Benefits of Zoominfo

  • Access comprehensive professional profiles that go beyond basic contact information, including detailed job responsibilities, work history, and educational background, enabling more informed and personalized outreach.
  • Understand company hierarchies and decision-making structures through detailed org charts, helping you identify and reach key stakeholders in target accounts.
  • The advanced search engine with 300+ attributes allows for incredibly precise targeting, ensuring your team focuses on the most relevant prospects and opportunities.
  • Stay ahead of changes in your target accounts with real-time alerts about job changes and company updates, enabling timely engagement with decision-makers.
  • Leverage curated insights from ZoomInfo's research team to understand company initiatives and priorities, allowing for more strategic and informed sales approaches.

Pricing

They offer custom pricing

Pros

✅Detailed organizational hierarchy mapping

✅Professional research team support

Cons

❌Primarily designed for enterprise/mid-market B2B accounts

❌Limited smb data

Rocketreach

Best suited for: cost-effective enterprise lead generation

What RocketReach Does

RocketReach is a B2B contact intelligence platform that specializes in providing comprehensive contact data through diverse data sources and real-time verification. It distinguishes itself with strong coverage of small and medium businesses, alongside extensive filtering capabilities for precise prospecting.

Source: G2

Key Features

🏆Multi-Source Data Aggregation: Combines licensed datasets, public information, human-verified data, and proprietary email algorithms to create a comprehensive contact database.

🏆Real-Time Verification: Performs email prediction and verification in real-time during every lookup, maintaining an 85% accuracy rate across the database.

🏆Advanced Search Capabilities: Filter prospects based on specific criteria including skill sets, technology usage, recent job changes, and more.

🏆Chrome Extension Integration: Access contact and company information instantly while browsing through a desktop browser extension.

🏆Bulk List Generation: Create custom prospect lists quickly with competitive bulk pricing options for larger-scale needs.

Benefits of RocketReach

  • Benefit from continuous data verification and updates throughout each day, ensuring you always work with fresh, accurate contact information. The 85% accuracy rate helps reduce bounce rates and improve connection success.
  • Access contact information across various business sizes and industries, with particularly strong coverage in the SMB sector and niche industries that are typically harder to research.
  • Streamline your prospecting process with the Chrome extension, allowing you to gather contact information while conducting your regular research without switching platforms.
  • Create targeted prospect lists quickly using advanced filters, with options to scale up through competitive bulk pricing for larger campaigns or organizations.
  • Every lookup triggers fresh email prediction and verification, ensuring you're working with the most current and accurate contact information available.

Pricing

Starts at $99 per month for 100 exports

Pros

✅Real-time email verification

✅User-friendly Chrome extension

Cons

❌Search filters might be less comprehensive than enterprise alternatives

❌No deeper online presence or local signals for SMBs

Seamless.ai

Best suited for: AI-powered quick prospecting

What Seamless.ai Does

Seamless.AI is a data intelligence platform that leverages artificial intelligence to deliver real-time verified contact information and company data. It specializes in providing highly accurate email addresses and phone numbers while offering extensive search capabilities for precise prospect targeting.

Source: G2

Key Features

🏆AI-Powered Email Verification: Real-time research and validation of email addresses to ensure high deliverability rates and reduce bounces.

🏆Comprehensive Phone Coverage: Access to accurate direct dials and mobile phone numbers for prospects, focusing on connection rate optimization.

🏆Advanced Search Capabilities: Over 100 search filters including name, job title, role, and company attributes for precise prospect targeting.

🏆Real-Time Data Validation: Continuous verification and updating of contact information to maintain accuracy and relevance.

🏆Total Addressable Market Mapping: Tools to identify and access all potential accounts within your target market.

Benefits of Seamless.ai

  • Stop worrying about bounce rates and invalid emails. The AI-powered verification system ensures you're working with accurate, current email addresses, improving campaign performance and deliverability.
  • Access verified direct dials and mobile numbers, significantly increasing your chances of making successful connections with decision-makers on the first try.
  • Utilize over 100 search filters to identify exactly the right prospects, eliminating time wasted on irrelevant leads and improving conversion rates.
  • Benefit from continuous data verification and updates, ensuring you're always working with the most current contact information available.
  • Quickly identify and access your total addressable market, making it easier to plan and execute comprehensive outreach strategies.

Pricing

They offer custom pricing

Pros

✅Strong focus on data accuracy and verification

✅Extensive direct dial and mobile phone coverage

✅User-friendly interface for quick prospecting

Cons

❌Price point may be high for smaller teams

❌No detailed insights into online presence or local signals for SMBs

Summing Up…

When choosing a B2B prospecting tool, it's essential to match your needs with the right solution. Let's break down what we've learned:

  • ProspectUp.ai excels at AI-driven SMB lead generation with strong emphasis on local presence, SEO, and digital marketing insights
  • OpenMart focuses on location-based prospecting with strong mapping capabilities
  • LimeLeads specializes in highly accurate US contact data with real-time verification
  • Apollo offers comprehensive revenue intelligence with strong enterprise features
  • Cognism provides AI-powered search with emphasis on intent signals
  • ZoomInfo delivers premium organizational insights and research-backed data
  • RocketReach stands out for extensive geo coverage and real-time verification
  • Seamless.AI focuses on AI-powered email verification and phone coverage

For SMBs and agencies looking for targeted lead generation with digital marketing insights, ProspectUp.ai offers a compelling solution that combines AI-powered prospecting with detailed business intelligence.

Get started with ProspectUp

Remember, successful prospecting isn't just about having data – it's about having the right data and knowing how to use it. ProspectUp.ai provides both the intelligence and the tools you need to turn that data into meaningful business relationships.

ProspectUp offers flexible pricing plans to suit different business sizes and needs. For detailed pricing information, schedule a demo with our product specialist.